Facebook careers: Instagram PR, Gifts partner manager, ethnographer and more
Posted Waqas E. on May 24th, 2013 / No Comment
Facebook added 31 new positions to its careers page this week, including a number of openings on the research, recruiting, business operations, global marketing and sales teams. Instagram seems to be looking for its first international employee: a...
Facebook hires: Sydney vertical leads, data tools engineer, finance manager, more
Posted Waqas E. on May 24th, 2013 / No Comment
Facebook removed 38 positions from its careers page this week, likely after making hires in the areas of sales, HR, finance and user operations, among others. The company appears to have filled a number of key sales roles...
Guest Post: Advertisers Likely to Flock to Facebook’s New Self-Serve Targeting Feature
Posted Waqas E. on May 24th, 2013 / No Comment
This is a guest post by Resolution Media Director of Client Strategy and Development George Manas. Marketers seeking better ways to reduce waste, influence buying behavior and strengthen brand equity are likely to embrace Facebook Partner Categories. Launched...
Advertisers can now target Facebook ads by recency of activity
Posted Waqas E. on May 24th, 2013 / No Comment
Facebook has created a new way for businesses and developers to target ads to users who have taken an action on Facebook or in an app within a more specific time range. Using the “action spec”...
Facebook brings post insights back to Pages Manager app after temporary removal
Posted Waqas E. on May 23rd, 2013 / No Comment
A recent update to Pages Manager for iOS has returned detailed post insights to the product after a version earlier this month was released without them. Facebook released version 2.0 of its Pages Manager app for...
Ifeelgoods enters Facebook PMD program with specialty in digital rewards apps
Posted Waqas E. on May 23rd, 2013 / No Comment
Digital promotions platform Ifeelgoods today announced that it has been named a Facebook Preferred Marketing Developer with an Apps badge. The company offers customizable white-labeled Facebook apps that deliver digital rewards to customers. For example, a retailer...
Facebook adds Atlas view tag support for custom audiences and partner categories
Posted Waqas E. on May 22nd, 2013 / No Comment
Atlas view tags can now be used to measure Facebook ads targeted to custom audiences, partner categories and lookalike audiences, the social network informed its largest advertisers this week. Those targeting types are relatively new to...
Facebook Gifts gets a scheduling feature to let users decide when to notify recipients
Posted Waqas E. on May 22nd, 2013 / No Comment
Facebook has a new “schedule gift” feature for its Gifts product, which allows users to buy something for a friend, but notify them at a later date. Previously, recipients would receive a notification immediately after the gift...
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